Clase cultural. Arte y gentrificación

In this collection of essays, artist and critic Martha Rosler analyses the role of the visual arts as a strategic asset instrumentalised by municipal governments for the creation of real estate value and the invention of new consumption patterns based on the commodification of culture. Cycle lanes, craft breweries, the promotion of “emerging” neighbourhoods, the proliferation of festivals sponsored by banks and foundations, the rise of biennials as a strategy to insert a city into the international art circuit and the construction of resplendent cultural centres are some of the recurrent figures with which urban planners construct a “marketing of lifestyle” and design an ideology of creativity in the service of capitalist gentrification.